OBJECTIVE:
A create a brand and website for a new, comprehensive directory enabling hunters to quickly locate the exact type of hunting experience and outdoor gear they are looking for.
SOLUTION:
We did extensive market research on the industry and target market – an under-served, highly affluent market. Our content development coupled with incredible website design and development services produced a completely search engine optimized comprehensive list of Exotic Hunting Ranches, Hunting Outfitters, Bird Leases and Deer Leases. Whether you are hunting for traditional Texas Trophy White-Tail, Mule Deer, exotic game, big game, birds, guided hunts, hunting gear, information on hunting seasons or how much hunting licenses cost, our online directory was built for resident and non-resident hunters to be able to quickly and easily find the best hunting information on the Internet.
RESULTS:
The eCommerce startup was launched January 2017 at the Dallas Safari Club International Hunting Convention. Within one week, the websites began to show at or near the top of search engines, significantly improving their visibility to potential customers. Feedback from hunting vendors and hunters was extremely positive, resulting in immediate adoption. Statistical analysis showed a significant rise in visitor time-on-site pages viewed and incoming calls and subscriptions.