- Reinvent an aging brand through both traditional print and website design, clarify the marketing message and communicate their points of difference.
- Increase Clearview’s Internet presence through search engine optimization and, attract capital and institutional investors.
We conducted in-depth marketing research and industry interviews. It became clear there was confusion in the marketplace pertaining to Clearview’s multiple products, many with overlapping features. Armed with our market research, we developed a strategy that separated the client’s products into niche verticals supported by individual sub-brands and supporting websites, but keeping them unified with an umbrella home page and cohesive graphic design. Every page of all four web sites was completely search-engine optimized with all the latest best practices and launched onto the Internet, along with the supporting print collateral.
Within one week, the websites began to show at or near the top of search engines, significantly improving their visibility to potential customers and competitors alike. Feedback from Clearview’s vendors and target audience was extremely positive, and statistical analysis showed a significant rise in visitor time-on-site pages viewed and incoming calls. Within months of the introduction of the new corporate brand and launch of the websites Clearview Staffing Software was acquired by its largest competitor, API Healthcare.
If you are looking for new business or Dallas website development firm for startups to build your company a new website, contact the veteran web designers at TagTeam Creative.
Yahoo! and Purina Pet Food hired us to concept, design and develop a PC and Mac compatible desktop widget to increase online brand engagement with Internet-savvy pet owners.
We delivered a next-generation solution that integrated a database into a widget. It was the first of it’s kind. The Purina Pet Weather Widget delivers over 200 different content feeds (“Speak bubbles”) that change based on temperature and weather conditions. Users simply upload their dog or cat’s picture to the desktop widget and, as the weather changes, the pet “speaks” to them using humor to relay information based on current conditions.
The Pet Weather Widget was an instant success. Yahoo! users immediately gave it four-out-of-four stars and have download it nearly 45,000 times (From Yahoo!) since launch. Considering this widget lives on their desktop, this was an incredible win for Purina in terms of constant brand exposure and entertaining engagement. Apple developers also placed it at the top of their favorites list. That’s the kind of results that energizes the staff at TagTeam Advertising Agency.
If your company is looking for an app development services, TagTeam Creative has experienced mobile application developers in Dallas to get you up and running quickly.