CONTRACTOR MARKETING CASE STUDY
Advance Home Inspection
Taking care of business means taking care of others. Amazing how one of the smallest jobs we’ve ever done was one of the most meaningful to us as an agency.
This single, small website for a local contractor probably demonstrates our Purpose at work better than all of the Fortune 100 clients and Enterprise clients combined. Edward M., a Home Inspector suddenly had to move away from Austin (where he had an established business of 35 years), to Dallas to take care of an ailing family member. Having no referral network or contacts in Dallas, Ed came to us desperate to generate business to support his unexpected move and new financial burdens. Our goal was to launch a website as fast as possible, get it ranked ASAP and, ensure the design converts visitors to buyers.
Even with virtually no budget allocated to meet his unexpected needs, our designers, developers and copywriters donated time to build him a robust, completely search engine optimized website on an Exact Match Domain, complete with image gallery and analytics.
Within a week of being launched, HouseInspectionDallas.com was ranking on the first page for targeted keywords and phrases and driving relevant, converting traffic to the website. The result was enough business to get started in a new town and a little peace of mind during a trying time.