Higher Education Case Study:
Branded Voice and Website Content Development
OBJECTIVE: When the Agency of Record of one of the most prestigious universities in America asked us to assist, we hit the books. A flood of low- and mid-level managers was flowing into MBA programs as a way to gain competitive advantage. Our objective was to find out who these students were and what influenced them to chose an MBA program.
SOLUTION: After extensive research, we created original website content for informational and recruiting purposes.
RESULTS: Engaging content and strategic content navigation drove online visitors to click through multiple pages, increasing time-on-page, recruitment inquiries, and admissions to the Cox School of Business.
ABOUT TAG TEAM CREATIVE
TagTeam Creative Advertising Agency and Web Design Firm in Dallas is lead by a team of highly experienced and effective advertising veterans who want to work with friendly people and socially conscious companies to produce profitable marketing campaigns, give back to the community, then go outside and play with their friends and families. We’re picky about with whom we work, but if you are passionate about your business, considerate of the world around you and, want to provide for a better life, give us a call. It sounds like we would work well together.