Tech Startup Marketing Case Study:
OBJECTIVE:
This client manages a cloud-based platform housing all your business technology. As an early-stage startup, the client company needed everything.
SOLUTION:
We waded into weeks of market research and interviews, then translated the product and service benefits into layman language. We separated the client’s products/services into market verticals with a pitch for each vertical. Then we designed and created content and graphics for a website and printed sales materials. Every page was painstakingly optimized.
RESULTS:
Within one week, the website leaped to the top of search engines, significantly improving their visibility to potential customers, vendors and resellers. Feedback was extremely positive, and statistical analysis showed a significant rise in visitor time-on-site page views and incoming sales calls.