Technology Startup Marketing Case Study:
To launch a technology startup in Dallas that provides Desktop as a Service (DaaS) workspaces, Unified Communication & Collaboration, Software Defined Networks (SDN), Virtual Desktop, Wireless/Mobility, Security, Data Center, Network Optimization, HD VoIP, Contact Center, HD Video Surveillance and Access, and Cloud Applications Services and Development.
We conducted weeks of market research and developed a comprehensive website that separated the client’s products into niche verticals supported by cohesive graphic design and printed sales materials. Every page was pain-stakingly search engine optimized with best practices and launched onto the Internet, along with the supporting print collateral.
Within one week, the website began was at or near the top of search engines, significantly improving their visibility to potential customers, vendors and resellers. Feedback from these target audiences was extremely positive, and statistical analysis showed a significant rise in visitor time-on-site pages viewed and incoming sales calls.